New White Paper
Going Long: Perfecting Long-Form Marketing Content
How science marketers can embrace the new age of advertising and content marketing
Download this free white paper, Going Long: Perfecting Long-Form Marketing Content, by completing the form below.
Not every marketing message fits into a headline and a tagline. When you need more space to articulate an idea, long-from content done right can have an incredibly beneficial impact.
This white paper hones in on three of the most common long-form science marketing tools: advertorials, technical content, and application notes. Learn:
  • creative strategies for crafting successful advertorials
  • how to optimize technical content for the digital age
  • and see real examples from both inside and outside
    the industry,

and much more. Download today by submitting your information.

Backed by the American Chemical Society, its 156,000+ engaged members, and over 27 million researchers of our scientific journals audience, C&EN Media Group provides advertising opportunities targeted to our large, powerful audience. We also run the C&EN Marketing Elements blog, designed specifically for the science marketer. We invite you to join the conversation, read up on best practices and tips from content marketing to integrated campaign tactics, and share your experiences with us. Get started by downloading our white paper today.